About our client
Our client is a high growth and successful global Software-as-a-Service marketing analytics platform enabling marketers to see the impact of all data and marketing activity across channels with patent-pending technology. This is an opportunity to join an exciting, high-energy entrepreneurial organization which is experiencing rapid growth!
About the opportunity
Attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities into straightforward benefits is crucial.
In your role as a Sr. Product Marketing Manager you will be one of the resident experts in the platform, understanding our customers and competitors and as a result, deliver optimal messaging.
You will transfer that knowledge to sales, product and the greater marketing department through formal deliverables as well as informal assistance.
Responsibilities for Senior Product Marketing Manager:
- Work with sales to develop a clear understanding of enterprise, agency, media and publisher customers and markets – develop messaging, positioning, training and collateral for marketing, sales and business development programs
- Work closely with product team on minor and major releases to plan, create and deliver content and training internally (Sales team) and externally (clients)
- Work within marketing to contribute and author industry and persona based thought leadership content across a variety of formats including white papers, ebooks, blogs, presentations and bylines
- Conduct and package competitive analysis using a standardized process
- Create universal sales, support, marketing and services sales enablement collateral
- Orchestrate the above functions against an annual strategy and calendar
- Work cross-functionally to execute projects with multiple stakeholders
Qualifications for Senior Product Marketing Manager:
- 5-7 years of product marketing experience, within a SaaS company
- Marketing analytics, business intelligence, online advertising technology industry background
- Enterprise/ Agency/ Media/ Publisher industry experience
- Great communication skills: written and verbal
- High energy with a demonstrated ability to work collaboratively manner in a fast-paced environment
- Ability to break down complex subjects into simple-to-understand, jargon-free messages/concepts
- Design and PPT experience- big plus!
Salary
$130,000- $150,000
Location
New York NY