About our client: Our client is global software development firm and thought-leader passionate about social responsibility, revolutionizing the technology industry, consulting fortune 500 companies and hiring talented people!
About the role: The Campaign Strategist is a core role within the Global Demand Marketing team that will work with a cross-functional team to create brand awareness and drive demand generation with our strategic clients and prospects through content-driven marketing campaigns.
What You’ll Do
- Be a key partner to the Global Head of Demand Marketing, helping them envision, build and implement global marketing campaigns that deliver on core value message
- Develop and execute content driven digital marketing campaigns that can be leveraged by regional account teams to help retain and expand existing relationships as well as generate a pipeline of prospect leads
- Program manage the largest, global, marketing campaign, and an annual executive conference
- Partner with the global team in managing key activities towards program launch date
- Manage executive client invitations, communication, and coordination with leadership
- Be a key member of the conference execution team
- Collaborate with digital marketing team to:
- Bring our executive brand to life across multiple channels including website, social accounts, paid media, and search (including ‘always on’ campaigns)
- Simplify and scale the ability of demand marketers and demand teams to adopt global campaigns within local markets via light process, automation, and personalization
- Report on the effectiveness of campaigns and investments
- Provide campaign support to the regional Heads of Marketing and demand marketing teams
Your Attributes:
- You are highly organized, detail-oriented and comfortable working in a fast-paced and highly collaborative environment
- You are results driven, resilient, and possess a positive “get-it-done” attitude
- You are enthusiastic and self-directed, with the ability to execute.
- You thrive in an unstructured environment; you are flexible, enjoy a challenge and readily embrace and accept change
- You are fascinated by the rapid shifts in marketing and marketing technology and stay current with recent trends.
- You are able to deftly juggle multiple balls, organize, prioritize, and above all, believe in yourself. How else will all this be possible?
Your Experience:
- Minimum of 3 years experience creating and executing marketing campaigns with a strong focus on digital
- Experience with analytics tools for campaign tracking and reporting
- B2B marketing experience
- Experience targeting a business and tech executive audience
- Work, passion, or insights in the technology / digital industry
Compensation plan: Compensation plan will include a base salary. Reward on metrics and performance which includes these various layers of compensation.