Sales and Marketing Coordinator

Sales and Marketing Coordinator
April 17, 2017 Vanessa Nobre

About our client

Our client is a well-funded fintech and security start-up in major growth mode! This role reports into the Business Development team and offers a fun startup environment and amazing competitive benefits: 100% Health, Matching 401k, competitive PTO and more!

About the opportunity

This is a roll up your sleeves and all – encompassing role. This is THE opportunity to join a startup at the ground level in Marketing and Sales with endless growth opportunity. You will be trained but expected to deliver right away…so intelligent, resilient, intuitive, hardworking, entrepreneurial candidates need apply. Responsibilities range from helping coordinate events and to supporting an impressive team of smart, driven people who are committed to helping each other out and delivering a great service for their clients.

Responsibilities for the Sales and Marketing Coordinator:

  • Identify, plan, execute, and track events and campaigns that are focused on high touch engagement (including hosted events, sponsored forums/tradeshows, user group meetings)
  • Act as liaison between the marketing team and the field; be the face of marketing to sales teams, and conversely communicate needs of the field. Also open to assisting travel arrangements.
  • Develop event and field marketing strategy spanning multiple geographies, customer segments.
  • Coordinate all aspects of each event – venue to agenda and driving participation and follow-up.
  • Ensure timely lead routing and follow-up with local teams to track success metrics.
  • Use our CRM to track field activities, invitations, and events through to opportunity creation.
  • Establish and proactively manage a budget, being vigilant in tracking; evaluate results against goals and generate learnings for improvement.
  • Create and execute account-based marketing strategies within designed framework aligning to sales needs and goals.
  • Work with the Communications Director and Head of Business Development to identify new opportunities to sponsor events that are aligned with brand values and sales priorities.
  • Align with Head of Marketing to ensure consistent branding and messaging.

Ideal qualifications for the Sales and Marketing Coordinator:

  • A motivated individual with 0-2+ years of marketing or sales support experience
  • Event/Field marketing experience or internships ideal
  • Super organized!
  • Savvy, creative, and thrive in a fast-paced environment
  • An excellent communicator who isn’t phased by the occasional logistical crisis
  • Proven track record of working with B2B sales organization to build and deliver results
  • Clear, thoughtful communicator (verbal and written) with strong interpersonal skills
  • Understanding of multi-touch / multi-dimensional marketing campaigns and programs.
  • Demonstrated strong listening, information gathering, and management skills for uncovering and defining deliverables, needs and outcomes.
  • Team player with cross-functional project leadership skills
  • Start-up level flexibility and ability to work in a fast-paced organization
  • Comfortable in an environment where change is a constant
  • Eager to roll up your sleeves and get it done

Salary

$45,000- $60,000

Location

New York NY

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